In this masterclass, you’ll get a proven, step-by-step blueprint to close more clients in less time.Instead of dreading discovery calls or winging your pitch, you'll know exactly what to say, how to say it, and how to confidently convert leads into clients.
Forget old-school tactics and awkward closes. This blueprint gives you control, clarity, and confidence.
Open every sales conversation with authority. In the first 90 seconds, you’ll set expectations, create a connection, and take the lead—without sounding rehearsed.
Use our proven sales blueprint to uncover the truth behind why your prospect showed up today. Skip the surface-level chatter and get to the core of their pain points.
Present your offer in a way that feels like a perfect fit. Align it with their goals, reframe their objections, and make the decision easy.
You’ll discover a proven sales blueprint that turns awkward conversations into confident closings, so you can finally charge what you’re worth and get it.
💬 Live Q&A + Replay Access
Join live or watch the replay on your schedule.
🏰 BONUS: Handle Objections Without Getting Confrontational ($197 Value)
Learn how to confidently overcome objections and guide prospects to a decision, without pressure, pushback, or awkward tension.
Boyd Hoffmann is a business coach, sales strategist, and the creator of the Conversation Selling Blueprint™. His proven framework helps sales professionals, small business owners, and entrepreneurs close more clients with clarity and confidence.
In 2006, Boyd was one conversation away from losing his job. With a baby on the way and nothing in savings, he made a choice that changed everything. He committed to mastering the art of sales, not by being pushy, but by learning how to lead conversations that convert.
Since then, he’s helped hundreds of business owners do the same. Boyd has built and scaled coaching programs, trained professionals across industries, and developed systems that make selling feel natural, not forced.
This Masterclass walks you through a step-by-step system, so you can lead sales conversations with purpose and turn calls into clients, without feeling pushy or "salesy".
You don’t need a script. You need a system. And that’s exactly what you're going to get during the masterclass.
This powerful training reveals the exact 6-step objection-handling framework that turns hesitant prospects into confident buyers, without being pushy, awkward, or combative.
You’ll also get the printable Obliterate Objections Like a Pro™ Cheatsheet to use before, during, and after every sales call.
Whether they say, “It’s too expensive,” “I need to think about it,” or “Now’s not the right time,” you’ll know exactly what to say to reframe the conversation and close the sale.
How to confidently lead any objection without losing the sale
Why most rebuttals backfire, and what to do instead
The one reframe that makes price objections almost irrelevant
How to isolate "Smoke Screen" objections and turn “I’m not sure” into “Let’s do it”
🟢 Coaches
🟢 Consultants
🟢 Agency Owners
🟢 B2B account managers
🟢 B2B sales representatives
🟢 B2C sales representatives
🟢 Startup Founders
🟢 Freelancers
🟢 Small Business Owners
🟢 Career advancers
🟢 Networkers
🟢 Communication improvers
You feel unsure how to lead a sales conversation w/o sounding pushy
You struggle to communicate the real value of what you offer
You keep hearing “I need to think about it” and don’t know how to respond
You avoid follow-ups because you’re not confident in how to lead them
You’re frustrated watching weaker competitors win clients you should be
You know how to confidently lead a conversation from connection to close
You communicate your offer clearly and position yourself as the obvious choice
You handle objections with calm authority and turn uncertainty into action
You follow up with clarity and purpose, not fear or hesitation
You close more clients by creating trust, authority, and momentum
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A: This masterclass is for sales professionals, small business owners and entrepreneurs who are great at what they do but struggle to turn conversations into paying clients. If sales calls feel awkward, uncertain, or unpredictable, this is for you.
A: You’ll learn the complete Conversation Selling Blueprint, a simple, step-by-step process for leading sales conversations that build trust, establish authority, and close with confidence. You’ll walk away knowing exactly what to say and how to say it so your prospects say yes more often.
A: Perfect. This masterclass isn’t filled with recycled sales tactics or outdated scripts. It’s designed to give you a clear, conversation-based system that actually works in real life, not just theory. It fits seamlessly with what you already know, and fills in the gaps you didn’t realize were costing you sales.
A: The training is just 60 minutes (maybe a bit longer depending on the amount of questions from the group) and yes, showing up live is where the real magic happens. You’ll be able to ask questions, interact, and leave with a much clearer path forward than you came in with. Plus, when you attend live, you unlock the bonus offers.
A: Yes, it’s 100 percent free. There’s no catch. I created this masterclass to help more entrepreneurs close more clients and grow faster. If you like what you learn, there will be an opportunity to take the next step and work together, but the training itself is packed with value and stands on its own.
A: As soon as you register, you’ll get a welcome email with your masterclass schedule, login details, and your bonus gifts. You’ll also get reminders so you don’t miss it. All you need to do is show up ready to learn and take action.
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Absolutely nothing on this web page should be considered as any type of earnings claim for what you will earn simply by joining.
This is an ONLINE TRAINING COURSE intended to help BUSINESS OWNERS and ADVERTISERS learn how to get more customers for their products. It is NOT a “business opportunity” or “get rich quick” opportunity.
The testimonials, figures, and screenshots on this page are real but they are displaying exceptional results from our best customers. These results are not typical. They are not intended to guarantee, promise or represent that you will get the same result just by signing up.
This will require work and you will be the ultimate person responsible for taking action and making sure you get the results that you want.